Digital Trends in Africa

Update your knowledge and understanding of African markets. This webinar will focus on FMCG (Fast Moving Consumer Goods) and how digital transformation in the Retail sector in Africa is reshaping the value chains and routes to markets. Retail digital trends are influencing all the stages of the value chain in Africa – the moving of a product from its ideation to distribution, including design, manufacturing, distribution, and marketing.

We are delighted that this webinar will be delivered by Ben Longman, CEO of Trendtype, an Africa specialist market intelligence company with extensive trade experience in Africa and The Middle East.