Lunch and Learn: Building a Successful Revenue Growth Strategy
A revenue growth strategy is a company’s plan to sustain or increase growth. It details the priority areas the company will focus on and how the company will capture growth. More than a plan, it can serve as a powerful statement of intent to external and internal stakeholders.
In this webinar, Joel Cooper will provide practical insights on three broad areas companies should focus on when building and implementing a revenue growth strategy: Opportunity & Capabilities, Clients & Competitors, and Alignment & Tracking.
Specific items that will be covered include the importance of ensuring a company is pursuing the right number of growth opportunities for its size, the criticality of understanding the capabilities needed to pursue growth opportunities, and communicating the growth strategy within the company for maximum buy-in.
The aim of the session is to provide a framework for building and implementing robust revenue growth strategies without a growth strategy plan as well as pointers to those with existing growth strategy plans on how to strengthen these and improve their chances of success.
PRICE GUIDE (INC VAT)
Free for LCCI Members and Community Network Participants.
Non-Members will be able to register for this webinar by signing up to the FREE Community Network.
This webinar will take place on the GoTo Webinar platform. Registrants will be added to the event 3-days in advance.
About our Speaker
Joel Cooper, Managing Director, Kinetic Outcomes Ltd
Joel Cooper is Managing Director of Kinetic Outcomes Ltd, a UK-based strategy advisory company. Kinetic Outcomes helps CEOs build and strengthen revenue growth by answering critical questions related to what to offer, and where, when and how to offer it. Joel has 26 years’ experience in strategy and marketing and has conducted projects on 113 countries across the globe. With his transferable strategy skillet, he has worked across industries including ICT, media, cleantech, edtech and manufacturing, amongst others.